Array Networks® brings to market leading Web traffic management appliances that dramatically improve the performance and speed of a Web site. Customers include major Hosting Service Providers, IDP, and MSPs.
Schaub&Company helped Array Networks create a new corporate identity coincident with a name change and fundamental shift in product offering.
Array needed to redefine itself.
In a span of only a few months, Schaub&Company assisted Array Networks in developing and implementing an effective, unified “voice.” Our marketing support led to the formalization of the company’s core messaging, which in turn informed a new design system applied to corporate and product-level collateral, as well as a national advertising campaign supported by direct mail and email.
